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Using Moz to Check Backlinks & Metrics Such as Domain Authority
The SaaS marketing company, Moz, has been operating since 2005 on the core principle of ‘making the web a better place’. They offer software services based around SEO, all of which are designed to help...
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Are Social Bookmarking Links Effective for SEO?
What is Social Bookmarking?In the same way that individuals use bookmarks in a web browser to curate content, social bookmarking is an online service that allows registered users to do the same. In...
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What are Backlinks and Does Link Building Still Help Your SEO?
When it comes to how well you rank in a search engines results, there are many criteria which determine your position; two of the main ones are content and backlinks.Does Link Building Still...
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Can Google Penalise Bad Links and What’s the Cost to Your Business?
Since Google introduced the Penguin update to its algorithm in 2012, practices such as black hat SEO link building have, thankfully, been in decline. Widespread manipulation of a website’s ranking...
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Top 5 Tools to Check Backlinks from Your Competitors
What benefit is there in knowing how to check backlinks from your competitors?As the great Chinese military strategist, Sun Tzu, said; “Know yourself, know your enemy, and you shall win a hundred...
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Backlink Your Way to Success: A Handy & Up-To-Date Link Building Guide
Backlinks: Let’s Start With the BasicsSo, what are backlinks and does link building help your SEO? A backlink is a URL anchor on another website (other than your own domain) which links to a page on...
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How Does the Nofollow Attribute Affect Your Link Building?
What is a NoFollow Link?Introduced in 2005 as a means to reduce the amount of spamdexing and improve the quality of search results, the NoFollow attribute was made available to give webmasters better...
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Top 10 Ways to Get Free Backlinks to Your Website
Organic growth for your website can be slow and finding ways to get free backlinks can help you achieve a faster boost up the page rankings. Here we look at ways that you can achieve some backlinks...
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Is Buying Backlinks Safe and Effective in 2017?
Whilst it is established that backlinks are an effective way to positively influence inbound traffic, it is also common knowledge that Google and other search engines, consider paid backlinks an...
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Google SEO Rules and Guidelines for Link Building – Dodge the Penguin
Google’s SEO rules are actually pretty simple and follow a single basic principle, that pages should be built for users and not for search engines. The Google Webmaster Guidelines define all of the bad...
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